NAFCU: National Association of Federal Credit Unions | Credit union check printing, check fraud prevention, loyalty and retention programs

Deluxe Financial Services, Inc.

www.deluxe.com

Mike Einsel | 602-431-2509
michael.einsel@deluxe.com

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Overview

Deluxe Financial Services, Inc. provides checks and related products to financial services companies, consumers and small businesses through multiple distribution channels.

The company offers specialized marketing programs to help credit unions increase member satisfaction, improve operational efficiency and reduce risk. Since its beginning in 1915, Deluxe has been instrumental in shaping the payments industry.

NAFCU Services recommends Deluxe as the preferred provider of checks for credit unions and their members. As the proven check experts, Deluxe can make your check program more profitable and efficient. They have streamlined every step of the check process using their tools and technology to make managing your check program easier.

Loyalty Solutions

As part of its new business strategy, Deluxe offers several new solutions that will help credit unions gain insight, create loyalty, increase security, grow revenue and build a strong brand.

Listed below are NAFCU Services' recommended solutions, available to every NAFCU member:

Solution	Description
Deluxe Welcome Home® Tool Kit	An experience model designed to delight and instill a sense of loyalty in your accountholders from the very beginning of their relationship with your institution.
Deluxe Experience Inquiry®	An in-depth examination that allows you to see through your customer’s eyes the experiences your financial institution is providing. Using the propriety CustomerBack^SM Audit methodology, Deluxe will analyze every impression – planned or unplanned – that your customers experience, and help you identify opportunities to make all your customer experiences truly exceptional.
DeluxeCalling®	DeluxeCalling® is an outbound calling program aimed at addressing two key challenges: generating new organic revenue growth and reducing attrition. By providing a personal touchpoint that informs, assures, and invites accountholders into the branch, you have the opportunity to strengthen and develop both new and existing relationships.
Experience Readiness Assessment^SM	The Experience Readiness Assessment uses a proprietary mapping approach to navigate where your experience improvement efforts should be directed. This exhaustive and enlightening assessment process benchmarks your current customer experience situation to help you identify and prioritize your optimal experience strategies.
Customer Care Adventure^SM	Seeing is believing! The most effective – and fun – way to learn about Deluxe’s call center best practices. Spend a full-day at our Phoenix Customer Care Center – you’ll see and feel the energy that comes from our customer care associates doing what they love – and doing it well! For the team that wants to really accelerate change!
Deluxe Knowledge Solutions	Training solutions to help credit unions transform member experiences and build member loyalty, developed from the research and results of the Collaboratives into six smart, simple solutions that work.