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Contacts: David Frankil
703-842-2226
dfrankil@nafcu.org
David Sack
678-436-5118
dsack@bridge2solutions.com
FOR IMMEDIATE RELEASE
October 14, 2009
NAFCU SERVICES SELECTS BRIDGE2 SOLUTIONS AS EXCLUSIVE PARTNER FOR LOYALTY, INCENTIVE, MEMBER & PERFORMANCE REWARDS
WASHINGTON — NAFCU Services Corporation (www.nafcu.org/nafcuservices) announced today announced today that it selected Bridge2 Solutions as its Preferred Partner for loyalty, incentive, member and performance rewards solutions. Bridge2 Solutions allows credit unions to offer member rewards from an ever-growing network of reward offerings. Points can be redeemed online for merchandise (over 6 million items with real-time pricing and model updates); hotel stays; flights; cruises; tickets to virtually any concert, theater or sporting event; and activities such as adventure, tours, museums and amusement parks in vacation destinations worldwide.
“Over the last three years, Bridge2 Solutions has integrated and launched more partners and end-user catalogs than any other agency in the loyalty industry,” said David Sack, Bridge2 solutions vice president of business development. “Our proven tangible rewards philosophy, together with unmatched choice and service, generate revolutionary benefits for incentive and loyalty reward programs.”
The breadth of rewards and seamless integration of the organization’s platform have allowed Bridge2 Solutions to break the model of limited point-priced reward selection that previously dominated the industry. Financial institutions report four to six times greater login activity than the industry average, thus providing greater member satisfaction and deepening member loyalty with the institution.
“The Bridge2Solution technology is unique in that it allows the credit union to tailor incentives to the behavior it is trying to encourage, putting the credit union’s credit card ahead of others,” said David Frankil, president of NAFCU Services.
Preferred Partners undergo extensive evaluation and must pass muster with the NAFCU Services Advisory Committee and Board of Directors, made up of NAFCU member credit union CEOs and senior executives.
About Bridge2 Solutions, Inc.
Bridge2 Solutions is the leading innovator in the world of incentive, consumer and performance rewards. Bridging performance improvement and advertising agencies with best-in-class retail and service organizations, Bridge2 Solutions created a new business model for reward fulfillment that has redefined the industry. Real-time integrations include 35 incentive, loyalty, advertising and marketing clients. Currently more than 500 live catalogs redeeming points for rewards on a daily basis (including 300+ financial institutions). Members have redeemed 1.5MM+ items and over 10 billion points (with over 160,000 unique items ordered by members in 2008). Learn more at www.bridge2solutions.com.
About NAFCU Services Corporation
NAFCU Services Corporation is a wholly owned subsidiary of the National Association of Federal Credit Unions (NAFCU). Since 1975, NAFCU Services has partnered with the industry's leading solutions providers to offer value-added products and services at a discount to credit unions. Currently, it offers 28 Preferred Partner programs to the credit union community. For more information about NAFCU Services Corporation, please visit www.nafcu.org/nafcuservices.
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