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Converting your Website into an Ecommerce Site (Podcast)

In this podcast, Jeff Chesky, CEO of Insuritas, provides insight into a special panel, Converting your Website into an Ecommerce Site, at the upcoming NAFCU Strategic Growth conference. Listen to the podcast for an advance discussion on how website optimization works and specific elements of ecommerce. Find out how one credit union applied analytics to improve sales results by 706% and how another got a 33% lift in results just by changing where an offer was displayed on the page.

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Overview

Insuritas is the nation's leader in insurance agency outsourcing for financial institutions. With Insuritas' turnkey solutions, credit unions can own a complete insurance agency without the significant capital investments required to build or buy an agency, or the inherent operational risks. Watch this two-minute overview of our insurance solution.

Solutions

Insuritas offers a comprehensive array of insurance products that includes the auto, home and business insurance that 100% of your members use every day, as well as life, medical, pet, warranty, AD&D, and credit life, to name just a few. They provide a team of proven sales professionals and strategies, complete back-office services including billing and claims processing, and ongoing access to insurance industry experts.

Your Agency, Your Brand, Our Expertise
Insuritas’ turnkey solution is a seamless product integration for your members, because they’ll never even see or hear the Insuritas name. You’ll be able to offer your insurance aisle through your existing distribution channels, whether it’s face-to-face, over the phone or online. Your insurance agency will operate with your credit union’s name, but be located off-site, run by Insuritas in an ASP environment. Using advanced caller-ID technology and state-of-the-art agency management system, Insuritas will answer the phone, quote, sell and service in your agency’s name. Because of Insuritas’ aggregated buying power, you will be able to offer the widest array of products from the nation’s leading carriers that feature great commission rates from the first premium dollar collected.

Solution Benefits
Insuritas will open your agency in 90 days stocked with insurance products and services, ready to stand next to your deposit, loan and investment aisles. With Insuritas, you get to:

Build annuitizing fee income
Expand member wallet share
Contribute to earnings per share
Add an appreciating asset to your balance sheet
Reduce capital requirements and execution risks
Provide predictable ROI, RAROC and IRR
Increase member retention and deepen connections Increase barriers to competitive incursions from your competition

Request a Free Strategic Needs Analysis!

NAFCU Member-only Benefits

NAFCU member credit unions receive a 5% discount on the initial capital investment required to purchase the Insuritas turn-key agency solution. A savings of up to $25,000.

Educational Resources

Optimizing Online Interaction with Your Members (Podcast)
In this podcast, Paul Fisher, Chief Technology Officer at Insuritas, discusses how data collection and personal targeting can help members feel and stay connected to their credit unions. He explains how to get started and measure success. Paul shares tips for your website that you can implement right now.
Secrets of the Online Retailers, and What It Means for Credit Unions (Blog Post)
The first generation of business websites were what we like to euphemistically (and somewhat derisively) call ‘brochureware’ – companies spent a fortune on very talented graphic designers to put up web versions of their static brochures. Learn how websites have evolved and how your credit union's website can evolve as well. Read more of this NAFCU Services Blog post.
Converting your Website into an Ecommerce Site (Podcast)
In this podcast, Jeff Chesky, CEO of Insuritas, provides insight into a special panel, Converting your Website into an Ecommerce Site, at the upcoming NAFCU Strategic Growth conference. Listen to the podcast for an advance discussion on how website optimization works and specific elements of ecommerce. Find out how one credit union applied analytics to improve sales results by 706% and how another got a 33% lift in results just by changing where an offer was displayed on the page.
Credit Union Industry Experts: What's in Store for 2013 (Blog Post)
For our year-end blog post I asked our Preferred Partners to tell us what they see coming over the horizon, from their perspective, that credit union executives need to be focused on and/or prepared for as we head into 2013. Looking back a year, I see some common themes—revenue issues, economic uncertainty, regulatory uncertainty, and political uncertainty. Read more of this NAFCU Services Blog post.
Hansom Federal Credit Union Blasts Insurance Agency Performance Benchmarks Out Of The Water (Case Study)
Hanscom’s members were getting insurance recommendations from Liberty Mutual through CUNA, and while Hanscom generated goodwill with this setup, they gained little from it financially--so they decided to start a CUSO with an insurance agency. Learn about the incredible success this credit union had using this technique.
Insuritas Creates a Nice Revenue Stream for Central Star Credit Union (Case Study)
“There was such a need in our membership,” Wehner (Central Star Credit Union) says. “We had people who really, they didn’t like to shop for insurance.” So Wehner talked with several different Credit Unions around the U.S., and many of them recommended Insuritas. “I started researching and really liked what I saw,” she says. “And from there the rest is history.”
Insurance – The Best Defense is a Great Offense (Blog Post)
With companies like H&R Block and State Farm entering the insurance arena, it is important for credit unions to offer their own insurance options to members. Read more of this NAFCU Services Blog post.
Getting Serious About Fee Income (Podcast and Presentation)
Customer service can happen both in-store and online. So how can credit unions make the most out of their e-commerce opportunities? In this presentation, we explore ways credit unions can make the most out of this opportunity and how these efforts can drive measurable results for the consumer and the credit union.
A Case Study of Fairwinds Credit Union’s Groundbreaking Online Insurance Agency (Webinar)
Hear straight from the source how Fairwinds Credit Union has launched a successful insurance agency, having over 160 daily shoppers a more than 30% increase in quote-to-close rates! Watch this recorded webinar to hear from an expert in outsourced insurance brokerage solutions for credit unions, Jeffrey Chesky, President & CEO for Insuritas and the first-hand experience of building this record-breaking insurance agency from Phil Tisher, COO of Fairwinds Credit Union.
Insurance Regulation and the Optional Federal Charter Bill’s Impact on Credit Unions (Podcast)
If you operate in multiple states, you know that selling insurance is a compliance nightmare. In this podcast, we meet with Jeff Chesky, President and CEO of Insuritas, to discuss insurance distribution regulation today and the barriers it presents for credit unions as well as discuss the Optional Federal Charter bill that’s in Congress and how that could positively impact credit unions.
Building a Successful Insurance Aisle in Your Branches: A Case Study of Hudson Valley FCU (Recorded Webinar)
Hear first-hand how one credit union has built a successful insurance agency in just two short years that sells over 100 insurance policies every month while minimizing costs and riskin this free recorded webinar, Building a Successful Insurance Aisle in Your Branches: A Case Study of Hudson Valley FCU.
Make Insurance a Permanent Aisle in Your Branches (Article)
Strategies for selling insurance to credit union members are undergoing a radical transformation. Regulatory reforms are limiting or eliminating traditional sources of fee income, and that's placing additional pressure on income sources like insurance sales to fill the gap and help with recapitalization efforts.

News

Insuritas Announces New Clients (July 24, 2012)
East Windsor, CT July 24, 2012–Orlando Credit Union, Washington State Employees Credit Union, Insight Financial Credit Union and Miami Firefighters Credit Union all announce partnerships with Insuritas.
Insuritas Launches ‘LoanINSURE®’ – Insurance Quotes Tied to Loan Origination Systems (April 30, 2012)
April 30, 2012 – Insuritas unveiled its new ‘LoanINSURE’® technology platform today. LoanINSURE® is the nation’s first technology platform that allows a borrower to complete an auto or loan application and get multiple quotes from multiple carriers instantly. Working with their technology partner, QuotePro, this platform delivers automatic insurance quotes as part of the lending process.
Insuritas Launches ‘Quantum Agency’® Technology Platform for Financial Institution Insurance Partners (December 6, 2011)
East Windsor CT. – Insuritas unveiled its new 'Quantum Agency'® platform today. Quantum is the nation‟s first turnkey Insurance Agency operating platform that is uniquely designed, built and operated for financial institutions and their customers.
OnPoint Community Credit Union, Oregon's Largest Credit Union, Selects Insuritas For Turnkey Insurance Agency (August 29, 2011)
East Windsor, CT – Insuritas, the nation’s leading provider of outsourced insurance agencies, today announced they have been selected to provide Oregon based OnPoint Community Credit Union with its turnkey outsourced insurance agency solution. The partnership with Insuritas has enabled the credit union to own a complete insurance agency solution.
Hanscom Federal Credit Union Selects Insuritas to Provide Turnkey Insurance Agency to Leverage Fee Income Growth (August 1, 2011)
East Windsor, CT – Insuritas, the nation’s leading provider of outsourced insurance agencies, today announced they have been selected to provide Massachusetts based Hanscom Federal Credit Union with its turnkey outsourced insurance agency solution.
Affinion Group, Allied Solutions and Insuritas Win NAFCU Services’ 2011 Innovation Awards (June 27, 2011)
SAN FRANCISCO — NAFCU Services Corporation today announced the winners of its 2011 Innovation Awards at NAFCU’s 44th Annual Conference & Exhibition at the Moscone Convention Center in San Francisco. Each year, NAFCU Services recognizes three of its Preferred Partners for outstanding, innovative solutions recently introduced to the credit union market.
Kellogg Community Federal Credit Union in Michigan Selects Insuritas to Provide Turnkey Insurance Agency (June 22, 2011)
East Windsor, CT – Insuritas, the nation’s leading provider of outsourced insurance agencies, today announced they have been selected to provide Michigan-based Kellogg Community Federal Credit Union with its turnkey outsourced insurance agency solution.
Fairwinds Credit Union in Florida Selects Insuritas to Provide Turnkey Insurance Agency (May 26, 2011)
East Windsor, CT – Insuritas, the nation’s leading provider of outsourced insurance agencies, today announced they have been selected to provide Florida based FAIRWINDS Credit Union with its turnkey outsourced insurance agency solution. According to Larry Tobin, CEO of FAIRWINDS Credit Union, “We were strategically committed to providing our members with a full-service insurance agency where we wanted to own the agency and the policies."
Central Star Credit Union Selects Insuritas to Provide Turnkey Insurance Agency for its CUSO Central Star Financial Solutions LLC to Leverage Fee Income Growth (February 1, 2011)
East Windsor, CT – Insuritas, the nation’s leading provider of outsourced insurance agencies, today announced they have been selected to provide Kansas based Central Star Credit Union with its turnkey outsourced insurance agency solution. Through this cost-effective outsourcing service, Insuritas enables credit unions and banks to own a complete insurance agency without the significant capital investments required to build or buy an agency.
Insuritas Insurance Agency Partners Shatter Organic Growth Records in 2010 (January 5, 2011)
East Windsor, CT – Insuritas, the leading provider of outsourced insurance agencies to financial institutions nationally today reported that their bank and credit union insurance agencies drove organic growth rates of 36.4% in 2010. With insurance agencies nationally reporting flat or negative growth rates of -2 to -4%, our clients’ success is even more impressive.
United Federal’s Insurance Agency Launches in 8 States. Largest Multi-State Agency Launch in Insuritas History (November 2, 2010)
East Windsor, CT – Insuritas, the nation’s leading provider of turnkey insurance agency solutions for financial institutions, announced today that it has successfully launched United Federal Credit Unions’ new insurance agency, United Diamond Insurance Agency, LLC. in 8 states.
Leominister Credit Union Chooses Insuritas to Provide Turnkey Insurance Agency to Leverage Fee Income Growth (October 13, 2010)
East Windsor, CT – Insuritas, the nation’s leading provider of outsourced insurance agencies, today announced they have been selected to provide Massachusetts based Leominster Credit Union with its turnkey outsourced insurance agency solution.
Allied Solutions, Insuritas and Prime Alliance Win NAFCU Services 2010 Innovation Awards (July 19, 2010)
CHICAGO — NAFCU Services Corporation (www.nafcu.org/nafcuservices) has announced the winners of its 2010 Innovation Awards at NAFCU's 43rd Annual Conference & Exhibition at Navy Pier Chicago.
NAFCU Services Chooses Insuritas as Preferred Partner for Outsourced Insurance Brokerage (June 14, 2010)
WASHINGTON — NAFCU Services Corporation (www.nafcu.org/nafcuservices) today announced that it has chosen Insuritas as its Preferred Partner for its outsourced insurance brokerage solution, which allows a credit union to own an insurance agency and sell insurance to members on a fully outsourced basis.