2013 Innovation Awards

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Congratulations to the winners of the NAFCU Services 2013 Innovation Awards!

2013 Innovation AwardsInsuritas - for its SmartCART Technology℠ , a product that provides a robust insurance buying experience for members via the credit union's own website. Members click a single link and see the credit union's suite of insurance and related products to protect themselves, their families and their businesses. Products such as ID theft, travel protection, legal and warranty can all be shopped, compared and purchased in a one-stop, single payment checkout shopping experience. Members can select customizable coverage options, assign dependents and beneficiaries per product, and enjoy complete pricing transparency. SmartCART Technologysmallows them to buy with one payment, and store all of their product purchases in a new member online insurance account (including policy documents, ID cards, disclosures and welcome kits, etc.) while never leaving the credit union's web environment. Think of an Amazon.com-like shopping experience for members-right on the credit union's web portal. This product can generate significant income for the credit union via revenue share, without the usual administrative challenges in running an insurance operation. 

Genworth - for The Genworth Mortgage Insurance Learning Series (GMILS), a monthly series of webinars offered free to credit union executives, provides a comprehensive look at critical topics related to mortgage origination. GMILS covers key subjects selected to help credit unions increase their efficiency and productivity while better serving their members. The series is designed to augment a credit union's in-house training for mortgage professionals, whether experienced or new to the industry. There have been five webinars to date in 2013. More than 392 credit union professionals attended the webinars live and more than 1,078 have listened to the recorded versions of the webinars. 

Securian - for Debt Protection Auto Expense, which provides credit union members with additional security in the event of a major unexpected auto expense. The auto insurance deductible benefit cancels one loan payment up to $500 in the event of an accident where a deductible payment is made. This coverage allows the borrower to use dollars that would have been used for a loan payment instead for the auto expense, keeping a loan current in a circumstance where there might otherwise be an issue. In addition, the solution also generates revenue for the credit union. The coverage is available for both new and used automobiles.    

DDJ Myers - for the Emerging Leaders Program, a unique, educational experience designed to support aspiring credit union professionals to learn new leadership skills. The program teaches emerging leaders to take effective action, build the practices of an authentic leader and to reach their full leadership potential. This program includes course work, one-to-one leadership coaching, a leadership project, relevant articles and books, and embodied leadership practices. Each participant receives six executive/leadership coaching sessions throughout the program in support of their personal learning style and objectives. 

iSolutions (with Allied Solutions) - for its Interactive Marketing Platform, a marketing solution that integrates disparate silos of marketing and communications focused on the member base, improving the performance of marketing campaigns via email, mobile, social and print. It starts with solicitation and capture of member preference management, where the member is asked about topics they'd like to hear about, the frequency in which they'd like to hear them, and the preferred channel from which they want the message delivered. iSolutions coordinates all of these to deliver one-to-one messaging to members. In addition, iSolutions makes it easy for credit unions to offset the expense of marketing campaigns by finding sponsors, if desired, transforming a cost center into a profit center. 

The awards recognize excellence and innovation in Preferred Partner solutions for credit unions. The winning solutions enhance a credit union's ability to compete in a crowded financial services marketplace.  

The winners were selected by the NAFCU Services Advisory Committee, which is composed exclusively of credit union executives from across the country and represents credit unions of all sizes. 

Read the press release »  

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