Leveraging Social and Mobile to Improve your Digital Marketing

Wed, 09 Jan 2013 11:00:43 GMT

This webcast is a prerequisite for the Integrated Media Workshop at NAFCU’s 2013 Strategic Growth Conference, where you'll walk away with an integrated media blueprint for your credit union.

You do not have to be registered for the conference to attend the webcast.

On-Demand Webcast: One purchase gives your entire credit union unlimited access to this webcast until January 9, 2014

Open to all credit unions, regardless of membership or charter type!

Overview

With online security breaches on the rise, and a growing fear of being overexposed, email and social media are posing concerns for credit unions. While these challenges should be addressed, credit unions that include these channels in their marketing mix are at an increased advantage to connect and build stronger relationships with their members. Attend this webcast with digital marketing guru Sundeep Kapur and learn how you can successfully add these winning strategies into your marketing initiatives.

Key Takeaways:

Techniques to create, implement and manage a social strategy
The top 5 things to avoid in your credit union digital marketing plan
Tactics to encourage long-term engagement and increase ROI at your credit union
Credit union social media best practices, etiquette, privacy and legal requirements

Come prepared with your most pressing social media questions!

Industry Leading Speaker:

Sundeep Kapur
Integrated Media Strategist, Author, Digital Evangelist, NCR Corporation
Sundeep Kapur has been assisting organizations with their converged channel marketing strategies since 1990. He has a passion for helping businesses enable technology for branding and speaking to consumers more effectively.

Who Should Attend?

Marketing, communications and public relations staff
Membership and member services staff
Member relations staff
Advertising and sales staff
Social media staff
Business development staff
Credit union executives
Administrative staff

NAFCU's webcasts include live streaming video and audio of the presenters along with presentation slides and downloadable handouts. You can easily submit your questions to the presenters at any time and there is no dialing in over the phone! The audio and video stream directly through your computer.

Registration Fees

	By 1/2/2013	After 1/2/2013	On-Demand Version
NAFCU Member (Webcast Only)	$250	$350	$350
NAFCU Member (Webcast + CD)	$300	$400	$400
NAFCU Non-Member (Webcast Only)	$350	$450	$450
NAFCU Non-Member (Webcast + CD)	$400	$500	$500

On-Demand webcasts are available for up to 12 months after the live broadcast and are included in the registration fee.