Social Media for Credit Unions: The 10 deadly sins

Live Webcast: Wednesday, January 18, 2012 • 2:00 p.m. - 3:30 p.m. EST

On-Demand Webcast Available until January 18, 2013  

Open to all credit unions, regardless of membership or charter type!

According to the social media examiner, over 80% of all Americans use social networking. - Phil Mershon, social media examiner, November 8, 2011, 26 promising Social Media Stats for Small Business, http://www.socialmediaexaminer.com/26-promising-social-media-stats-for-small-businesses.

With the growing number of consumers using social media, and with the challenges and fierce competition in the financial services industry, more and more credit unions are turning to  new ways to connect to their members.  Join us for a 90-minute discussion on how to successfully leverage social media to drive member engagement and increase your return on investment.

During this webcast, we will hash out the 10 deadly sins that your credit union should avoid and share real anecdotes of what you should and shouldn’t do with your social media program. For example, many organizations focus on the use of the “likes” feature on facebook. Remember - likes are not going to help you drive earnings and they are one of the least effective ways to engage.

Attend this webcast and you will walk away with:
•    More than 25 practical ideas that will help you drive effective member engagement and increase your return on investment;
•    The do’s and don’ts of engaging members through social media;
•    The best tactics to get conversations started;
•    What to do with negative feedback;
•    How to grow your following with more engaged members;
•    Real stories of what you should avoid in your social media strategy, and much more!
  

Industry Leading Speakers 

 Sundeep Kapur Author, Digital Evangelist
NCR Corporation

Sundeep Kapur is an industry-recognized expert, keynote speaker, and social media panelist whodelivers "relevant, inspirational, and outstanding" education for organizations around the world. He has been assisting organizations with their converged channel marketing strategies since 1990. From direct marketing to digital to converged, he is a passionate teacher who works with businesses across multiple industries, helping them to enable technology and services to brand, and personalize and speak to consumers more effectively.

 

David Frankil
President
NAFCU Services Corporation

David Frankil joined NAFCU Services Corporation as president in July 2006. In that capacity, he is responsible for delivering value-added products and services to all credit unions and their members through a range of strategic partnerships with "best-of-breed" providers. Before coming to NAFCU, David was Managing Director for the Washington Region of Gates and Company, a boutique management consulting and investment banking firm based in Wilmington, Del.

Credit Union staff that will benefit from this webcast include: 

As well as... anyone interested in learning more about social media and how to leverage it to drive profitable member engagement.

NAFCU's webcasts include live streaming video and audio of the presenters along with presentation slides and downloadable handouts. You can easily submit your questions to the presenters at any time and there is no dialing in over the phone! The audio and video stream directly through your computer.

Registration Fees

On-Demand webcasts are available for up to 12 months after the live broadcast and are included in the registration fee.

Broadcast live from NAFCU's Headquarters in Arlington, VA.