Not Offering HSAs? Your Credit Union is Missing a Chance to Grow (Podcast)

As the employment rate in the US continues to improve, more employers are being required to offer health benefits to attract and retain employees. For most of these employers, the Consumer-driven Health Plan (CDHP) is the most economical method to do so. For the CDHP option to be truly effective, a health savings account (HSA) provides a key tool for assisting with higher deductibles. By educating employers and their employees on the HSA, credit unions gain a distinct advantage in obtaining new members. 

This podcast will provide its listener with details on this growth and suggestions on attracting new members.

Podcast also available in iTunes

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Expert Presenter

Steve Christenson HeadshotSteve Christenson, EVP, Ascensus
Steve Christenson is Executive Vice President of Ascensus Retirement Products and Solutions (RPS) Group. As Executive Vice President of RPS, Steve is responsible for managing and developing Ascensus' product lines and services, which includes: PC-based software and online technology, education, and resources development, forms and documents, telephone and on-site consulting, and resource materials. Prior to becoming Executive Vice President of RPS, Steve was Executive Director of the company's ERISA Professional Services Group. 

Steve's background before joining Ascensus includes nine years of management experience in the financial services market where he was employed by a large national bank in Minneapolis, MN. He also obtained his Minnesota Life/Health Insurance license and his Series 6 and Series 63 securities licenses. Steve holds a Bachelor of Science degree in Business from the University of Minnesota's Carlson School of Management. 

Ascensus Logo NewAscensus is the NAFCU Services Preferred Partner for IRA, Retirement Plan, and Health Savings Account (HSA) Solutions Software, Training, Documents and Consulting. To learn more about our partner, visit