February 23, 2021

America Saves Week kicks off with themes to encourage savings goals

aswAmerica Saves Week – an annual celebration since 2007 – kicked off yesterday, featuring daily themes to encourage Americans to commit to saving successfully. The America Saves pledge provides a framework that allows savers to set a goal and make a plan to achieve better financial stability.

In partnership with thousands of organizations, the national campaign covers money-related topics from a relatable, down-to-earth, positive perspective, aiming to help savers end the week with tools, resources, and clarity on their current financial situation and a realistic plan to achieve new savings goals.

The week-long program features several specific themes to encourage local communities to do a "gut-check" on their finances and savings behaviors:

  • Monday, February 22: Save Automatically
  • Tuesday, February 23: Save for the Unexpected
  • Wednesday, February 24: Save to Retire
  • Thursday, February 25: Save by Reducing Debt
  • Friday, February 26: Save as a Family

Each themed day aims to drive social conversations and public awareness and NAFCU encourages credit unions to participate by using the hashtags provided by America Saves Week to highlight saving strategies and financial management tips.

NAFCU has pledged to promote financial literacy and will continue to work with lawmakers and regulators to ensure credit unions have the ability and can access tools to help Americans make well-informed financial decisions and protect vulnerable populations from financial exploitation.