CUNA Mutual Group

Analytics and TruStage® Auto & Home and Life Insurance Products

Platinum Partner

2021 NAFCU Services Innovation Award Winner

CUNA Mutual Group is a financially strong insurance, investment and financial technology company that believes a brighter financial future should be accessible to everyone. Built on the principle of “people helping people,” we have a long history of working with financial institutions to protect and grow their businesses. We enable our customers and theirs to achieve financial stability through products and solutions that stay ahead of today’s rapidly changing marketplace. The companies of CUNA Mutual Group offer commercial and personal insurance products, lending solutions, and retirement, investment, data and analytics, and marketing services. Learn more at

Take a look at CUNA Mutual Group's 2021 Year in Review. The annual report reflects on growth, innovation, and helping credit unions. 

Download Report

Products and Services

  • Introducing a new suite of SaaS solutions, designed to unlock your digital potential—with a decidedly human touch. Enhance the digital lending experience for consumers and loan officers. Leverage features like the Loan Simulator and human-centered design to keep consumers engaged—and help you close more loans. Get automated analytics and reporting anytime, anywhere for real-time insights that optimize your business. Move your capabilities forward with configurable consulting services that meet you where you are on the analytics spectrum.

    AdvantEdge Digital helps you grow and compete—and helps more consumers achieve a brighter financial future.

    Informed. Enabled. Energized. Let’s unlock your digital potential together.

    Services Provided

    • Analytics Consulting Services – Take the next step on your analytics journey. Our consulting services meet you where you are on the analytics spectrum. Energize your credit union with data-driven solutions. And enable more consumers to achieve a brighter financial future.
    • Analytics Consulting Services include:
      • Capability Outsourcing
      • Data Strategy
      • Data Governance
      • Predictive Analytics
      • Data Visualization
      • Data Engineering
    • Analytics Solutions - You have the data. Analytics give you control of the bigger picture. Stay informed with automated reporting—anytime, anywhere—that transforms how you optimize your business. Discover new insights to help you grow and compete. Increase efficiency. Mitigate risk. Implement and scale quickly. AdvantEdge Digital streamlines your path to data-driven decisions.
    • Our analytics solutions include:
      • Business Intelligence
      • Financial Performance Management
      • Activation Suites
      • Predictive Models
      • Analytics Tools
      • Additionally, our proprietary capabilities and intellectual property enabling our analytics solutions include:
        • Common Data Store
        • Client Success
        • Client Portal
    • Digital Lending - Give consumers the digital lending experience they deserve with a decidedly human touch— anytime, anywhere, on any device. Help consumers track their loan process easily, every step of the way. Give loan officers visibility into the loan pipeline and tools to see it through. Close more loans thanks to more human connection—tested and refined with constant input from consumers and loan officers.
      • Mortgage
      • Auto
      • Credit Cards
      • Personal Loans
  • Life Insurance Protection Matters More Than Even Before

    Inadequate or no life insurance coverage could spell serious financial harm for your members. TruStage® offers simpler, more convenient life insurance options to help your credit union attract and protect more members. Through our investments in nationwide multimedia marketing, we’re able to target consumers in the right place with a message they can’t ignore.

    For more information, download the TruStage Life Insurance Product Overview.

  • Auto & Home Insurance Coverage—When and Where Your Members Need It

    TruStage® understands and supports the credit union way of doing business, making it easy for your members to find an auto or home policy that fits their individual needs and budget. Offering these products through the TruStage Auto & Home Insurance Program, primarily through Liberty Mutual Insurance is just another way you can deliver member value—and grow your non-interest income at no cost.

    For more information, download the TruStage Auto & Home Insurance Program Overview.

  • Inspired by the ongoing display of courage, compassion, and community support, we are planning a brighter future for all. Through the power of hope, humility, and humanity, we are united. #strongertogether

    Visit the Stronger Together webpage and Support Hub for timely news and information to help everyone move toward a brighter future.