About the Webinar
Having a multicultural business strategy (MCBS) is paramount for credit union leaders today. It’s not just part of a sound business plan; it’s the right thing to do to best serve your members. Understanding your diverse membership and communities is essential and can be achieved through a multicultural and multigenerational perspective.
This webinar will share insights from CUNA Mutual Group’s 2022 What Matters NowTM research report, so you can gain understanding of the diverse consumers you serve, while learning actionable tips to start or enhance your MCBS.
The research report was developed with credit unions in mind and surveyed 10,000 multicultural and multigenerational participants across the country. Join us as we break down the data and insights we discovered, to help you better serve your members and communities.