Sunday, March 1
-
5:00 p.m. - 6:00 p.m.Early Registration
Monday, March 2
Harnessing Analytics for Growth — Sessions begin at 8:45 a.m. and conclude at 3:00 p.m.-
7:45 a.m. - 8:45 a.m.
Start your day with hot breakfast, and the opportunity to build stronger connections with your peers from credit unions across the country.
-
8:45 a.m. - 9:15 a.m.
Enjoy a special greeting from NAFCU President and CEO Dan Berger as he discusses the growth of the industry, and how NAFCU is assisting our members through the support of lawmakers and regulators.
-
9:15 a.m. - 10:15 a.m.
Get engaged in a positive way with the transformational technologies affecting credit unions today. You'll take a deep-dive into the emergence of today’s consumer-driven “Know Me” economy and the trends surrounding artificial intelligence (AI), the Internet of Things (IoT), blockchain, and crypto technologies. Learn More
-
10:15 a.m. - 11:00 a.m.
Analytics can help you anticipate your members’ needs--if you know how to leverage the data. Hear about best practices for better understanding member behaviors, buying habits, requirements, emotional drivers, and the competitive landscape of 2020. Learn how successful institutions are using data sources to better serve members and drive growth.
-
11:15 a.m. - 12:00 p.m.
In this session, you'll hear about several ways you can expand your loan portfolio even in times of economic uncertainty. Can you be more innovative about credit scoring? Who you loan to? The structure of your loans? Hear what's working for institutions accross the country, and what you can be doing to diversify your growth strategy at your own CU.
-
12:00 p.m. - 1:00 p.m.
Energize for the second half of the day and build stronger connections with your peers from credit unions across the country.
-
1:00 p.m. - 2:00 p.m.
Is your member experience second-to-none? And are you translating that to members’ digital interactions with you as well? The experience should be seamless. Gain vital advice on how to elevate both your offline and digital environments so members come away impressed and valued, regarding onboarding, lending, and more. Listen to speaker Mike Neill describe more benefits you’ll get from this session.
-
2:15 p.m. - 3:00 p.m.
Innovative credit unions are picking up on the need to elevate their member experience. Some are appointing CXOs or "Chief Experience Officers" to lead the charge. But no matter the title, someone at your CU should oversee this integral part of your business, and drive the improvements and growth you need. This panel of CXOs will discuss common challenges and opportunities for creating new products and attracting new members. You'll have an opportunity to discuss ideas and share best practices. Use this setting to gather solutions to take back to the office for immediate implementation. Listen to Mike Manahan describe more benefits you’ll get from this session.
-
3:15 p.m. - 4:00 p.m.Bonus Content
Optional
Hear from specialized solution providers and meet up with those who best fit your needs, all while enjoying drinks in an unstuffy environment.
Download Session Presentation - Getting Your Digital Lending Strategy
Download Session Presentation - Powering Digital Transformation
-
4:30 p.m. - 6:00 p.m.Networking Reception
Presented by CUNA Mutual Group and Mastercard
The reception we’re working on will showcase delicious cuisine, fun vibes, and a unique environment—all while you build stronger connections with your fellow attendees from credit unions across the country!
Tuesday, March 3
Marketing in a Digital World - Sessions begin at 8:45 a.m. and conclude at 2:45 p.m.-
7:45 a.m. - 8:45 a.m.
Start your day with hot breakfast, and the opportunity to build stronger connections with your peers from credit unions across the country.
-
8:45 a.m. - 9:30 a.m.
As the financial industry continues to commoditize, member experience becomes even more important in differentiating product and service offerings. How an organization delivers for its members is becoming as important as what it delivers for them. New technologies, new member expectations, and new entrants into the category are shaping the future of the industry. Gain insights on which technologies are gaining traction, what is meaningful to your members, and ways you can take your credit union’s digital experience to a whole new level.
-
9:30 a.m. - 10:15 a.m.
Attend this session to come away with new ideas to help improve your social media strategy. CUs from across the country will discuss what they are doing and what to avoid.
-
10:30 a.m. - 11:15 a.m.
Should your credit union purchase a bank? It may be a way to expand into new business lines like commercial lending. Many small banks have strong community ties and know their members better than the larger chains. These strong relationships can be advantageous to the acquiring credit union. Learn how navigating cultures, managing regulations, retaining employees and members can make this a viable option for growth. Listen to speaker Mike Bell now describe more benefits you’ll get from this session.
-
11:15 a.m. - 12:00 p.m.
You can't be all things to all generational segments; each has different needs. However, you can capitalize on common traits. Hear how you can determine the right mix of must-haves so you can strengthen your brand by speaking the language of your members.
-
12:00 p.m. - 1:00 p.m.
Energize for the second half of the day and build stronger connections with your peers from credit unions across the country.
-
1:00 p.m. - 1:45 p.m.
The currency of business today is member and market intelligence. Enriching data creates sustained advantages and provides a gateway to balance sheet and earnings expansion. Learn how data-driven knowledge will allow your credit union to improve member retention, acquire a personalized view of members and prospects with purchase intent, and connect physical and digital addresses to target with precision. This collaborative presentation will share the blueprint and results. Listen to Tom Long describe more benefits you’ll get from this session.
-
2:00 p.m. - 2:45 p.m.
As new technology transforms the financial services landscape, credit unions are looking for the scale and power to help them innovate, grow, and better serve their members. This session will explore key trends that industry leaders are focused on to position credit unions for modern growth.
-
3:15 p.m. - 4:00 p.m.Fun Walk
Optional
Join us on a guided networking tour around San Antonio’s historic Riverwalk. Comfortable shoes are recommended.
Wednesday, March 4
Rebranding Your Credit Union/Creating a Culture for Growth - Sessions begin at 8:45 a.m. and conclude at 11:15 a.m.-
7:45 a.m. - 8:45 a.m.
Start your day with hot breakfast, and the opportunity to build stronger connections with your peers from credit unions across the country.
-
8:45 a.m. - 9:30 a.m.
In this session, you'll hear about the ways credit unions can thrive despite evolving competitors, including fintech and mega banks. Learn actionable strategies for increasing deposit activity, attracting new loans, and marketing the right products to the right members.
-
9:30 a.m. - 10:15 a.m.
Gain the tools needed to conquer the Battle Field (of Membership). FOM negatively impacts all credit unions, whether it is by limiting your total addressable market, lowering online application conversion rates, decreasing ROI on marketing, or simply because it confuses consumers. This session discusses how to “hack,” or mitigate the negative impact field of membership has on your ability to grow. Including how to increase the number of people eligible to join your credit union, increase conversions rates on your online forms, make member acquisition cheaper, and make it easier for consumers to realize that they can join a credit union.
-
10:30 a.m. - 11:15 a.m.
Auto loan performance in the last few years has been strong, but it’s clear our industry needs new ways to draw members. Student loans and other non-traditional loans like RVs, UTVs, and boats could potentially provide ways to differentiate yourself from those who only offer classic products. Hear from a credit union on how they look at lending with a different scope for long-term growth.